What’s a brewer to do? How about brewing something its customers actually want to drink?

Pity Anheuser-Busch InBev, the Belgian-owned behemoth responsible for such beloved US beers as Budweiser, Bud Light, and Michelob Ultra. When InBev bought US beer giant Anheuser-Busch back in 2008, the company accounted for 49 percent of the US beer market, the Wall Street Journal reported. Since then, its US market share has dipped to 45 percent. Since 2005, sales of its big domestic brands like Bud have dropped 5.7 percent, even as craft-beer sales have rocketed up 173.6 percent. What’s a transnational, industrial-scale maker of flavor-light, marketing-heavy brews to do?

Source: The King of Beers Wants to Push Craft Brews out of Your Supermarket | Mother Jones