in Follow-Up, Meddling, X-Geek

More stories of Romney’s rise in Facebook


Here are a few links to what people are saying about Mitt Romney’s Facebook page.

26 April – Big Think – Obama vs. Romney on Facebook:

… while Romney is getting a higher rate of sharing from his fans than the president, Obama’s fans have shared his posts 2.24 times more often in absolute numbers. Add this to the fact that Obama’s messages are directly delivered to more than 24,000,000 fans than Romney’s, and it is clear to see that Obama is dominating Facebook so far in this campaign.

20 June – Mashable – Romney gains speed on Facebook:

According to data from both Facebook and SocialBakers.com, Romney has seen a swell in popularity recently. From June 11 to 17, one of his strongest weeks yet, he gained more than 71,000 new fans; according to Facebook, June 10 was his most popular day ever.

Meanwhile, President Obama gained about 77,000 new fans during the same time period. While that is a greater number of fans, it is down from previous weeks, and in the last month, Obama has only had a 1.7% increase in fans, whereas Romney has had a 10.8% increase.


20 June – AllFacebook – Romney gains likes, Obama stagnates on Facebook:

Some of the latest analysis of the 2012 election through the lens of social media shows that Republican candidate Mitt Romney has been gaining popularity on Facebook recently, while President Barack Obama hasn’t had much growth in the like category.

Romney’s Facebook page shows quite the upward-tending graph, in terms of likes. SocialBakers, a social media analytics firm, notes that Romney has gained 11.8 percent more fans in the past 30 days. In contrast, Obama has grown by just 1.7 percent.

21 June – The Hill – Romney gunning for more Facebook fans

Mitt Romney’s presidential campaign wants to add a million fans next month on Facebook.
[snip]
Romney’s campaign has bet big on Facebook in its online advertising strategy so far this cycle, according to an April 2012 study by comScore. The study found that 58 percent of Romney’s online ads went to the network between September 2011 and February 2012.