in Reviews

Cuisinart’s customer service rules

My wife Kelly got a Cuisinart espresso maker as a gift about a year and a half ago and has used it religiously! Every day she happily makes herself a latte. One morning last week her beloved espresso machine began to balk at making her morning coffee. I knew how sad this would make her so I was already determining how much it would cost to buy her a new one.

I needn’t have worried. Kelly called Cuisinart’s (now owned by Conair) support number and, unlike many companies today, spoke to a live person. Not just a live person, but a clueful, live person! After offering Kelly a few strategies to get her ailing espresso maker working, the helpful rep offered to replace the whole thing for free.

Yep. It didn’t matter that it was a gift and Kelly didn’t have the receipt, nor did it matter that it was a year and a half old. Cuisinart is shipping her a brand new espresso maker and taking back her broken one, for free!

At a time when so few companies remember who keeps them in business (ahem, their customers), Cuisinart goes above and beyond. Bravo!