in Follow-Up

The value of editing, exhibit A.

N.C. State Wolpfack!


My friend Scott sent in this prime example of the need for editing. N.C. State’s 2010 baseball media guide had an egregious typo right on the front cover.

These media guides are printed in full-color on the highest-quality paper. They cost a fortune to print. And, they’re distributed to journalists: people who have an eye for typographical errors.

“Wolpfack!” Ouch!

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